Core Services
Product & Technology Reposition
Integrate Who/what/how
Consumer Insight
Personal, Beauty & Health care
  1. Successful initiative Design & Deliver through robust consumer, technology & business insights
    - Technology innovation from existing Know-how - Reposition and maximize technology commercial value - Product/ packaging technical design - Superior Claims/Demos to best maximize product/technology value - Clinical strategy - Dig into technical insights for high quality Technical Product Story - Technical concept & communication - Innovation & pipeline
  2. US & China Business Expansion
    - Build robust brand launch pipeline - Winning innovation strategy - China supplier sourcing - Asia & US category trend capture - Competitor analysis & monitoring Categories include: Beauty Care, Personal Care, Health & Hygiene Care, Home Care, Food & Beverage, Home care
  3. Insightful & Actionable Consumer & Product Research (& Competitor Intelligence)
    - Qualitative & Quantitative consumer research & product evaluation test design, analysis - Create situational qualitative research method - Ethnographic research, moderating - Translate learning into product design principle and innovation ideas - Plan (whitespace/global) research strategy - Unique method and modeling skills to consolidate existing consumer & technical know-how into innovation and commercial success ideas in existing & whitespace markets.
  4. R&D Innovation & Product Management Training
    - R&D Product management training - Innovation system & process - Whitespace & Emerging Market exploration - Brand & company building / renovation - 10+ training materials targeting for best-in-class R&D capability build up Tailor Made for specific needs